To create a goals program for both yourself and your salespeople, start with this plan of action which contains these key elements: Starting point, Written goals, A plan, How to deal with roadblocks and setbacks, Checkpoints, Scorecard, Reward system, Review Starting Point Before deciding where you want to go, see where you are. Get yourself a three-ring binder, plenty of paper, a pencil and a large... 

How can a business that is already successful in reaching their local market extend their marketing reach online?  The good news is that the traditional offline marketing that has always worked so well will still work at least as effectively to promote your online presence.  The other side of the coin is that to promote your business online, the old traditions need some updating to keep up with online...