Tag Archives: Blue Ocean Strategy
Blue Ocean Strategy
Blue Ocean Strategy is a way to make the competition irrelevant by creating a leap in value for both the company and its customers. Blue Ocean denotes all the industries that is not in existence today—the unknown market space, untainted by competition.
Blue Ocean Strategy,
Creates uncontested market space
Make the competition irrelevant
Focus on non-customers
Create and capture new demand
Break the value-cost tradeoff (Seek greater value to customers and low cost simultaneously)
Align the whole system of a firm’s activities in pursuit of differentiation and low cost
Ample opportunity for rapid growth in terms of profitability.
Blue Ocean Strategy allows innovative startups to identify uncontested market spaces and render their competition...
Samir 
ramalingam 
Farhaan 
siddharth 
Hans Neukomm 
